Pimpin’ [Software Projects] Ain’t Easy
I spent this weekend at CURUCamp—that is, Central European Ruby Camp—here in Vienna. It totally kicked ass, I got to hang out with friends, make new friends, and learn stuff.
(Plus, thanks to Jürgen the organizer, I now know a place where I can get a decent mojito in stodgy old Vienna. Good thing, too, cuz I feel a mojito-emergency coming on in the near future.
But I digress.)
And I gave a short talk of my own: Pimpin’ [Software Projects] Ain’t Easy.
Pimpin’ [Software Projects] Ain’t Easy
It’s a theme I keep coming back to, because so many of the people (and projects) I care about are bad at this very thing.
I stupidly didn’t think to record the audio, but I hope you enjoy the slides.
I’m proud to say that this talk has been given the stamp of approval of both Natasha Hall, co-organizer extraordinare of the wonderful Webstock conference, and Kathy Sierra, my biggest internet brain-crush. Yay!
This presentation has been certified as ’Fricken Awesome’. I for one, now feel empowered to be an software-pimpin’, ass-kickin’ ninja. — Natasha Hall
I hope you can say the same!




It was the best talk of the conf/camp/whatever it was! Great points disguising the main idea (prototype > jquery)
. Too bad you didn’t give a talk on that one, I’d love to hear it (went from Prototype to jQuery and looking back too often, plus I hate sitting on fences).
hi if any of you guys find the software please email me the links by
*Awesome* break down, even if I did only get to read the slides.
One issue I’ve struck is when it makes sense to have an explicitly named ‘Features’ page (on a mktg site) – because that is what most viewers want and probably scan for (especially for our particular product); despite the fact that the content is based around benefits (or, should be).
The more explicit ‘Benefits’ in a menu makes me vomit, just a little. Sounds a little too much heh.
Anyway, very timely post for me; I’m completely re-writing / designing our Features page at the moment. Your slide content has given me fresh, to-the-point (well, they are slides) thinking about the issues faced when pimpin’. Got my brain pumping!
Thanks Amy
James
Yay! That made me laugh, in a "That’s Funny because it’s true" way. (And I still carry quite the internet flame for Kathy, too. In a good way, of course )
Very timely post for me also- time start some thinking about the describing and not about the building